Top 7 Natural and Organic Wellness Trends You’ll Be Seeing Everywhere!
As promised, here’s my lowdown on the top trends in natural and organic wellness and beauty based on my visit to the recent Natural and Organic Products Expo 2024. For those that don’t know, this is the UK’s top trade show for all things natural and organic, with sections covering food, beauty and wellbeing.
These are the products about to take over your shelves, socials, and self-care rituals. I don’t want to brag. Maybe just a little. Just call me Mystic Lynda, because I predicted nearly all of these two years ago.
From ancient remedies getting a modern glow-up to genuinely game-changing innovations, these are the ones to watch. Let’s dive in!
In no particular order, here are the top 7 natural wellness trends to watch out for:
1. Mushroom Magic 🍄
Move over CBD; it’s time to make way for the shroom boom! Mushrooms are taking the wellness scene by storm, and it’s not hard to see why. These fantastic fungi are showing up everywhere. And there is a good reason for it. Studies show an array of benefits. They boost immunity. They improve sleep and enhance brain function. They relieve stress and even benefit skin health! From supplements to serums and superfood powders, mushrooms are stepping into the spotlight as wellness’s new “it” ingredient. So grab some reishi or chaga and get ready to feel the magic!
2. Adaptogens Allure 🌿
Adaptogens have officially taken over! Think Ashwagandha, Maca, and other superstar botanicals that help your body handle stress, balance hormones, and elevate your mood. These ancient herbs have been used for centuries, and they’re having a modern-day moment as everyone’s favourite wellness hack. And let’s be real-who doesn’t need a little mood boost these days? Whether you’re blending them into your morning smoothie or popping them as supplements, adaptogens are here to bring some zen back to our lives!
3. Gut Feeling 🌱
Gut health is still having a moment, and for a good reason-your gut is the key to more than just digestion! It’s linked to everything from mental well-being to glowing skin. Brands are going all-in on gut health, so expect to see prebiotics, probiotics, and postbiotics taking over. These little helpers are designed to keep your microbiome happy and your digestion on point. Say goodbye to gut issues and hello to a happy, healthy you!
4. Menstruation and Menopause 🌸
Finally, women’s health is getting the spotlight it deserves! Brands are breaking taboos and introducing innovative products for every stage of the menstrual cycle and menopause journey. From mood-boosting adaptogen blends to hormone-balancing supplements, there’s something to help with every stage of life. It’s about time we saw these essential products on shelves, right? Kudos to the brands that are making sure women’s wellness gets the attention it deserves!
5. Ancient African Grains 🌾
Ancient grains like Fonio, Sorghum, and Teff are stepping into the superfood limelight. These nutritional powerhouses have been cultivated and feeding people in Africa for millennia, and now they’re making a splash in the Western wellness world. Packed with protein, fibre, and nutrients, these grains are gluten-free, have a low glycaemic index, and are crazy resilient-growing in everything from dry deserts to high-altitude mountains. They’re tasty, eco-friendly, and super versatile, so get ready to see them popping up in everything from cereal to snacks!
6. Plastic-Free Packaging 🌍
Let’s hear it for the brands stepping up for the planet! More and more companies are ditching plastic for biodegradable, compostable options, and it’s so refreshing. Mycelium (yes, made from mushrooms!) is becoming a go-to eco-friendly alternative to polystyrene, making your favourite products even more sustainable. So the next time you buy a new moisturiser or supplement, you might notice the packaging is just as green as the ingredients inside. A win for us and Mother Nature!
7. Waterless Wonders 💧
Say hello to waterless beauty! From powdered shampoos to solid serums and even water-free SPF, these innovative products are taking the beauty industry by storm. They’re not just great for the planet (less water and plastic needed), but they’re also travel-friendly and last longer. It’s a triple win! Expect to see these clever little bars and powders taking up space in your beauty routine very soon.
The Bottom Line: Ancient Wisdom Meets Modern Magic! ✨
This year’s natural and organic wellness trends are a perfect mix of ancient wisdom and modern innovation. Supplements are in their “supermodel era” with sleek packaging to match, and the hottest new ingredients are actually old favourites from different cultures across the globe. It just goes to show that wellness is evolving, but it’s also circling back to what has worked for centuries.
And don’t worry, I’ve got my eye on even more trends bubbling up in wellness-stay tuned for my next round of predictions! But for now, tell me: which of these trends are you most excited to try? Are you ready for powdered shampoo? Or maybe you’re feeling the mushroom magic? Let me know in the comments below! 👇✨
Wonderlusting 